Archive for February, 2010

Seat belt awareness: Embrace Life campaign is viral

Posted by Ricardo | Filed under Viral Campaigns

This is a powerful video that has been spreading over the web for almost a month now, and has almost 2 million views.
It’s from the Sussex Safer Roads Partnership in the UK to motivate people to wear the seat belt and it’s really well made. All seems to fit really well together, from the music [...]

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Read more | Comments (View Comments) | Feb 26, 2010

Musical viral: Kirsten Dunst Turning Japanese

Posted by Ricardo | Filed under General Commentary

If you go now check the top 10 most shared videos you’ll see that 7 of them are music videos. If you go back to check the top 10 most seen videos of last year probably the same number.
So music videos, particularly of know artists, have a high potential to go viral.
So it’s no surprise [...]

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Read more | Comments (View Comments) | Feb 25, 2010

Going viral: Neurosonics… Live?

Posted by Ricardo | Filed under General Commentary

This is an amazing video. We’ve posted here the Neurosonics viral a few months ago, one that was very well made and had great special effects.
Now the piece was performed live. How is that even possible?
The video was put on Vimeo 6 days ago and has 28.000 views already, and I’m sure the factor here [...]

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Read more | Comments (View Comments) | Feb 24, 2010

The Old Spice ad is viral, as is its making of

Posted by Ricardo | Filed under Viral Campaigns

Nowadays when companies plan to do an ad on TV, they have to be thinking about it’s afterlife on the web and on the viral circuit. If they do so, they will be extend the ad’s life and get more for the money they spent – and more importantly go to where their target audience [...]

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Read more | Comments (View Comments) | Feb 23, 2010

How To Make Viral Videos

Posted by Ricardo | Filed under Explanations, General Commentary

There are a few new videos going viral today but most have to do with Twilight cast appearances at the BAFTAs, nothing much interesting.
So I though to post this really good video with great tips on how to make a viral video done by Wooshii members Whirled Creative. Now, this video is pretty old if [...]

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Read more | Comments (View Comments) | Feb 22, 2010

Going viral: What is Google Voice?

Posted by Ricardo | Filed under Viral Campaigns

As we’ve said before, Google have mastered the art of making their videos go viral. These videos are usually of new products that people don’t know very much about and part of the effect is because the company surprises people with their technological advancements.
This time it’s about a product that have been around for almost [...]

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Read more | Comments (View Comments) | Feb 19, 2010

Real or not: L.A.R.P. Live Avatar Role Playing

Posted by Ricardo | Filed under real or not

Of course it’s not, but still there’s a lot of people on Youtube still debating this (even though it’s category there is “humor”).
It’s a good parody created by advertising agency Poolworldwide, although I’m not sure if they’re making more fun of Avatar the people they call LARPers (Live Action Role Players).
It had 500.000 views in [...]

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Read more | Comments (View Comments) | Feb 18, 2010

The first ever Youtube video

Posted by Ricardo | Filed under General Commentary

On a Saturday night at 8:27PM, on April 23rd, 2005, a video was uploaded to Youtube by one Jawed Karim (who worked with the other two Youtube co-founders) showing him at the San Diego Zoo. It was the first Youtube video ever.

Almost 5 years past, the site has become a giant and changed the way [...]

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Read more | Comments (View Comments) | Feb 17, 2010

Going viral: Windows Phone 7 series

Posted by Ricardo | Filed under Viral Campaigns

Although Microsoft has had that store dance fail which went viral, let’s not forget that the Redmond based company also had a few intentional viral hits in the past months. Megawoosh certaily comes to mind.
Now they have a video gone viral in the past days and continuing to do so, about the launch of the [...]

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Read more | Comments (View Comments) | Feb 16, 2010

Viral hit: stop motion T-Shirt War

Posted by Ricardo | Filed under General Commentary

Last week there was this video that started going viral and now has been on the top charts for days.
It’s a stop motion video using 222 individual t-shirts, by comedy duo Rhett and Link and directed (and edited) by Youtube user and Wooshii member Mistery Guitar Man.
It’s also a great piece of work and labour, [...]

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Read more | Comments (View Comments) | Feb 15, 2010

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