Archive for the ‘Viral Campaigns’ Category

Viral Prediction: How Much X Can You Pack In A Jazz?

Honda Australia just came out a few days ago with 4 videos promoting the new Honda Jazz.
While one of those videos has reached the 20th position in the most shared videos on Twitter yesterday, all four of them still have very few views and are bound to be further discovered and spread virally in the [...]

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Old Spice Related Virals Keep It Going

The Old Spice campaign last week was one of the best social media and viral campaigns ever.
Not only the ammount of videos, views and exposure to the brand, but people loved it so much that they also made related creative pieces, which are also really good (and also going viral).
One of the best is the [...]

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All The Old Spice Videos You Can Handle

Or maybe can’t… But do beware, this will be a big post.
You see, yesterday Old Spice’s Twitter account was taken over by The Man You Could Smell Like from their most recent and popular ads:

And what happened was, for the day, he was replying to tweets or comments with videos on Youtube. And it was [...]

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Will The Vuvuzela Blend?

Mr. Tom Dickson, Blendtec founder, is back with another Will It Blend video, this time featuring not a shiny gadget but everybody’s favourite thing to hate during the World Cup: the Vuvuzela!
And again, it’s proving to be a viral hit, with half a million views in a little over 48 hours.
Now if only all Vuvuzelas [...]

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Check Out The World’s Largest Skateboard Going Viral

What a great way for a skate park and a series of camps to 1) promote themselves and 2) have a lot of fun: building and riding the World’s Largest Skateboard!
Brought by California Skateparks to Camp Woodward PA, this giant skateboard is amazing to look at and it’s the kind of strange things that people [...]

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Going Viral: HP – Hit print

It’s not the first time HP had a video go viral – which was not even theirs. It was a student ad.
The same guys are back now with another great one with the same style, and one which is already climbing the viral video charts.
It has now 30.000 views (in 2 days).
Like the previous one, [...]

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Viral Hit: Old Spice – Questions

Remember that awesome Old Spice ad – The Man Your Man Could Smell Like?
It was the brand’s ad for the Super Bowl space and it was a monster hit, with more than 11 million views.
Well now they’re at it again, with a video that is already a viral hit – Questions – following the same [...]

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The Volkswagen Viral Strategy – Part II

Last week we posted Volkswagen’s new viral video, and mentioned it had similar aspects to a viral campaign they had last year (with the best being the Piano Stairs).
It seems now that video (The Slide) was just one part of this new campaign – Fast Lane – to promote their new Polo GTI, and there [...]

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Going Viral: The Slide (Volkswagen)

Remember the Piano Stairs? It was part of a viral strategy by Volkswagen, as you might recall.
Now they’re at it again with something with the same vibe but slight different.
While the Piano Stairs had the fun aspect, but also a behavioral change one, this latest one focuses more on the fun angle. Its tagline is [...]

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Going Viral: Sony Bravia 3D

A few months we had a great ad for the Samsung 3D TV but we were kindly asked to take it down by them, it was not to be unveiled to the public yet.
That video was never seen anywhere again, but a video that is beeing seen a lot this past days is another one [...]

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