Posts Tagged ‘viral campaign’
Going viral: What is Google Voice?
Posted by Ricardo | Filed under Viral Campaigns
As we’ve said before, Google have mastered the art of making their videos go viral. These videos are usually of new products that people don’t know very much about and part of the effect is because the company surprises people with their technological advancements.
This time it’s about a product that have been around for almost [...]
Tags: google, google voice, viral campaign, viral video
The first ever Google Superbowl ad is (you guessed it) viral
Posted by Ricardo | Filed under Viral Campaigns
Who knew, Google running an ad on Superbowl. On television! The company who was basically made on online advertising spending a reported 5 million dollars on a 53 second commercial.
Some say is to counter the Microsoft Bing ads and its rising market share, others say Google is going after traditional media aswell. One thing is [...]
Tags: google, superbowl, viral campaign, viral video
The Adidas – Star Wars viral
Posted by Ricardo | Filed under Viral Campaigns
This video started going viral on friday, and is now near 400.000 views in 3 days.
From Adidas, and celebrating their Star Wars collection, it’s got a great look, nice version of the Star War theme, and a few celebrity cameos to get it going.
It’s viral video done right (if only a bit expensive one), a [...]
Tags: adidas, daft punk, darth vader, david beckham, snoop dogg, star wars, viral campaign, viral marketing, viral video
The Coca-Cola “Happiness Machine”
Posted by Ricardo | Filed under Viral Campaigns
Coca-Cola is going big on social media these days, and now has come up with a video that has gone viral in the past days.
It’s got that Piano Stairs/Volkswagen vibe in the sense that it’s hidden camera and tries to bring unexpected happines how of daily life, but it’s probably not as good as the [...]
Tags: coca-cola, coke, happiness machine, viral campaign, viral marketing, viral video
Real or not: Guy Has Glasses Tattooed On His Face
Posted by Ricardo | Filed under real or not
This video was going viral yesterday and there’s been a lot of talk about whether it’s real or not.
I mean, it seems real, but there are some pointers that might indicate it’s not, but I’ll leave the discussion to after the video.
Take a look first:
It’s got 90.000 views in a few days.
I believe it’s not [...]
Tags: face, glasses, ray ban, real or not, tattoo, viral campaign, viral marketing, viral video
True Blood viral marketing kicks off production of season 3
Posted by Ricardo | Filed under Viral Campaigns
True Blood folks and HBO have been on top of their game when it comes to viral marketing (the show is very good also!).
Now they’ve released a video teaser to let fans know that season 3 is getting ready.
To those who aren’t familiar with the TV show, it’s about vampires (not those teenage ones!) living [...]
Tags: beverage, guerrilla marketing, HBO, tru blood, true blood, vampires, viral campaign, viral marketing
Going viral: Axe Clean you balls
Posted by Ricardo | Filed under Viral Campaigns
Make no mistake, this old viral rule continues to make sense: sex sells.
Case in point: a new Axe video that probably was made exclusively for the web (looking at its long running time for a tv commercial), and that appeals precisely to that in a long sexual innuendo.
Of course, Axe always appealed to that, and [...]
Tags: axe, clean your balls, jamie pressly, viral campaign, viral marketing, viral video
Going viral: Domino’s The Pizza Turnaround
Posted by Ricardo | Filed under Viral Campaigns
We’ve talked in the past few days of viral videos damaging a brand. That happens for instance when people are dissatisfied with the brand and are vocal about it, being on camera or Twitter or any other social network.
Domino’s Pizza is no strange to bad criticism and now they came up with a new marketing [...]
Tags: criticism, domino's, pizza, turnaround, viral campaign, viral video
X-Factor Vs Rage Against the Machine
Posted by Ricardo | Filed under Viral Campaigns
On this post we’re showing a video that is indeed going viral, but is the result first of a brilliant viral campaign.
You see, for several years now, the UK Christmas top music charts have been topped with X Factor contestants (UK’s American Idol), by the (in)direct influence of Simon Cowell.
So a group of people in [...]
Tags: christmas, killin in the name of, music, rage against the machine, RATM, simon cowell, viral campaign, viral video, x factor
Real or not: Intel’s Cannonbells
Posted by Ricardo | Filed under Viral Campaigns, viral or not
Here we go with another edition of Real or Not!
In this one, we have video from Intel which involves cannons and Intel personnel being thrown out of them agains big tubes, to perform the Intel Chimes.
Once again, this type of video as a viral has the power of repeat viewing to try to see if [...]
Tags: cannon, cannonbels, intel, real or not, viral campaign, viral video
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