Posts Tagged ‘wtf’

Flies and Advertising

Posted by Ricardo | Filed under Viral Campaigns

What do you get when you mix flies with advertising?
You get this video going viral right now, with 200.000 views already.
Made by German company Eichborn to promote themselves at the 2009 Frankfurt Book Fair, this video has that strange WTF content that makes many video viral.
Sure, IF it’s real (I believe it is), it can [...]

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Read more | Comments (View Comments) | Oct 30, 2009

Viral or not: Weird cloud over Russia

Posted by Ricardo | Filed under viral or not

One of the elements of a good viral is sometimes to have a strange thing on video, a truly WTF element.
Well, this video has gone viral and the question I was thinking was, is this some kind of advertising, or student film?
It seems it isn’t. It is really a natural phenomenon.
A spokesman from Moscow’s weather [...]

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Read more | Comments (View Comments) | Oct 13, 2009

Viral WTF: Quique The Head

Posted by Ricardo | Filed under Viral Campaigns

The video I’m posting here has just the right WTF ingredient to make it viral, and it’s steadily climbing the viral video chart, standing now as the 8th most shared video in the last day.
It’s the story of Quique, the Head, but I won’t spoil it for you, you better look for yourself:

It’s very well [...]

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Read more | Comments (View Comments) | Sep 25, 2009

Top 6 Viral Hoaxes

Posted by admin | Filed under Explanations, Techniques, Uncategorized, Viral Campaigns

There has been plenty of viral hoax’s doing the rounds over the years. A good hoax well done has the viewer thinking WTF along with is this a hoax or not. This stimulates debate and consequently positive engagement with your audience and brand, (as long as you are being careful to keep within ethical practise). [...]

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Read more | Comments (View Comments) | Aug 7, 2009

The WTF viral factor

Posted by admin | Filed under Techniques, Viral Campaigns

I have mentioned this before but thought it needed some highlighting. There are many factors that will increase your ads chances of going viral. We have talked of these before. For me one of the best is the WTF factor, (what the f**k)
It’s a really simple concept. Simply give your viral something that is either [...]

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Read more | Comments (View Comments) | May 4, 2009